More data points from the world of statistics. :-)
Top Mobile Original Equipment Manufacturers
Having a closer look at the data points, I was surprised at how close Motorola was as an OEM handset competitor to Apple. In May 2012, Apple pulled away but clearly, Samsung remains the dominant OEM Android brand in the U.S. market.
On the smartphone platform side, we see nominal changes between Google and Windows Mobile, and somewhat larger changes between Apple and RIM. Symbian, the O/S predecessor to Nokia’s current Windows Phone strategy, will eventually fall off the charts as a dead platform. I am still a hopeful believer in the RIM platform and while naysayers are looking for a blood and guts dead pool collapse of the Canadian brand, we’ll have to wait until Q1, 2013 to see what happens — I like the underdog spirit so I expect RIM to re-assert its position in the marketplace.
Top Mobile Content Usage
I am puzzled that sending text messages is considered “content” - more like data filler for the data sheets. Perhaps the most interesting part of this table is the amount of social networking being accessed from a smartphone handset. I would have expected this number to be a lot higher; especially considering the botched Facebook IPO and its advisory around mobile usage and the lack of a clear mobile ad revenue strategy. That said, the table isn’t really exciting (to me, at least) and doesn’t really advance the discussion in a positive trend-line manner. Call it boredom.
Show me something I already didn’t know, I guess.