{Video} #Lockitron Ignores #VCs and #Kickstarter
Here’s a company that used social media and a press campaign versus Kickstarter or other crowdfunding sites to acquire the necessary funds for product development.
According to Robertson, Lockitron applied to Kickstarter during a time when the crowdfunding site was fielding a rash of complaints and negative press about funded projects that failed to deliver promised products. The negative response ultimately forced Kickstarter to revise their guidelines so that backers were better protected. ”We applied to Kickstarter on a Wednesday, ‘Kickstarter Is Not a Store‘ landed on Thursday and by Friday we were rejected,” Robertson wrote in a post on TechCrunch today. — Inc.
Hmm, wonder if that would have worked for Tesla. :-) Tesla is coming to Canada at Yorkdale mall.
- The Story Of Lockitron: Crowdfunding Without Kickstarter (techcrunch.com)
- YC-Alum Lockitron Is Back With A New Kit That Allows Smartphones To Control Dumb Deadbolts (techcrunch.com)
- New Lockitron provides keyless entry, messages when someone knocks (digitaltrends.com)
Source: inc.com
Recent comments
Blog comments powered by Disqus2 Notes
-
rupjolly likes this
-
istore-apple likes this
-
alexanderbosika posted this
